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2018

eobuwie.pl

Innovation
How to truly innovate within the category of phygital stores?

Challenge

Introducing e-commerce into the stationary space of a shop

Designing and implementing a dedicated digital in-store system for a completely innovative stationary shop format.

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Solution

Digital services and communications processes integrated with the retail space

We challenged conventional shopping methods - digital communications replaced the physical display of products. The result is a network of ultra-modern shops with a quick-order system, self-collection of reservations, and a scanner for precise shoe selection. Each shop is equipped with several dozen self-service stations and screens, which are responsible for customer comfort.

Sales channels exchange data, streamlining the process. In addition, integrating with modivo.pl allows customers to try clothes in innovative fitting rooms. We have also implemented dedicated workstations to support the online ordering process.

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